About hausamseo
My story
2017 - Start into online marketing via affiliate websites and thus at the same time the entry into SEO.
2019 - Bachelor thesis (1.7) on the subject of "Investigation into the application of SEO and content marketing in cultural enterprises".
After my studies, a traineeship led to professional training as an SEO manager at an online marketing agency in Dresden, where I then continued to work as a junior manager. The support of international as well as local customers in the B2B and B2C area was my daily business.
2020 - Certification via the SEO specialist certificate of the BVDW, which is one of only a few certificates recognized in my industry.
2021 - Publication of the guide "SEO for Beginners" in cooperation with the Kultur Management Network.
In the summer, I switched from agency SEO to self-employment, which brought me more responsibility but also the freedom I wanted. Since then, I've been working mainly with SMEs and startups. At the same time, I support digital agencies in the search engine optimization of their customer projects.
2022 - Building a team of other SEOs, web developers / designers and copywriters, from which not only I but also my clients benefit greatly.
JUST SEO IT
Personally, I don't think much of blanket statements like "With us at number 1 on Google". Anyone who writes something like this without having looked at a website first runs the risk of making promises that cannot be kept. Even with the necessary SEO know-how, there will never be a 100% guarantee for certain positions. This decision is solely up to the algorithms of the search engines. My job is much more to convince the algorithm through SEO measures that your website deserves to be on position 1.
Accordingly, sustainable SEO means reacting quickly to changes. A Google update can have a strong impact - negative as well as positive. Measures such as those implemented just a few years ago cause exactly the opposite in the worst case. Google is constantly learning - we SEOs have to as well.
„If you always do what you’ve always done, you’ll always get what you’ve always got."
— Henry Ford
SEO specialist certificate
"Certified individuals may carry the seal to present themselves as qualified SEO employees to clients and customers."
(Source: bvdw.org)
Guide: Search Engine Optimization for Beginners
Written for and published on kulturmanagement.net
All publications
Veröffentlichungen
What is SEO? The SEO 1x1
16.07.2021 by Maximilian Pawelzik in GREATJOB Magazine by Freelance Junior
Guide: SEO for beginners
31.05.2021 by Maximilian Pawelzik in cooperation with Kultur Management Network
Entities SEO - 5 tools to help you find and use entities
27.08.2020 by Moritz Winter in cooperation with Contentbird
Approach for a search engineoptimized content page
11.03.2020 by Maximilian Pawelzik in cooperation with Kultur Management Network
Success factors using the example of the artistic center "Hangar" in Lisbon
04.03.2020 by Maximilian Pawelzik in cooperation with Kultur Management Network
Â
Get in touch👇
Â
Do you have questions about SEO or do you want to contact me with a specific request? Then feel free to contact me via the form. I will get back to you as soon as possible.